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[Mobility] 'Hyundai Way': Auto giant's W121tr plan aims to seize mobility market lead

29 Aug 2024
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"Hyundai Motor Group is making a bold move towards the future with an investment of 120.5 trillion won ($90.3 billion) over the next decade. This investment is designed to keep Hyundai agile as mass adoption of electric vehicles remains uncertain.

Key initiatives include the introduction of advanced hybrid systems, an expanded range of hybrid vehicles, and a new category of vehicles - extended range electric vehicles, or EREVs - that combine the strengths of both internal combustion engines and EVs."

- The Korea Herald, Moon Joon-hyun

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